"From Concept to Return On Investment” -- the main focus at our SCENTworld CONFERENCE & EXPO 2009.
If used properly, scent is an extremely powerful tool to define and enhance brand image, to achieve brand recognition and distinction from competitors.
Incorporated in an existing marketing strategy, scent will improve a product’s value and quality perception, generate customer loyalty, bring emotion into play and ultimately sell your products.
However, to achieve a generous return you need a solid Scent Marketing concept. Only then will your investment pay out.
Join us at the Renaissance Las Vegas Hotel for the second global conference on the use of scent for the the purpose of marketing and branding.
In the course of two full days, marketers, brand owners, advertising and branding executives from around the world will be speaking about their approach and experience with the Power of Scent in their campaigns.
The program is complemented by a comprehensive overview of existing and new Scent Marketing technolgies.
As Scent Marketing keeps gaining traction, traditional media are trailing behind. Now is the time for new ideas and initiatives that go beyond what worked in the past. Take the initiative and prepare for the end of the "crisis" by gaining timely, actionable insight into the growth potential of innovative marketing and branding with scent.
This clearly is a "must attend event" for representatives from the big brands, consumer product companies, retailers, advertising agencies and anybody interested in this exciting facet of multisensory marketing.
We are expecting 500 participants, including a considerable number of visitors from overseas.
By choosing Las Vegas for our conference we tried to be economically prudent and still can offer the world-class event you expect from us.
Around the conference we offer sponsorship opportunities and ample exhibit space in a layout that guarantees maximum exposure for your company.
2008 Conference DVD available NOW!
In case you were not able to join us in 2008, a set of 20 DVDs containing the full 2008 conference can be your's for $349 (shipping within the US is free).
Simply order via e-mail.